A Leads Group (also often referred to as a Lead Group, Referral Group, Referral Groups…) has one primary purpose — helping local business owners and professionals generate referral leads through cross referral.
Leads groups have been around for 50+ years and have always been one of the best ways for business owners and professionals to grow their business. It’s estimated that that as much as 70% of the average service providers business comes from referral.
A Leads group provide a simple, fast, effective way for small business owners and professionals to quickly build a trusted network of partners who will refer their business. Unlike other business networking groups leads groups and referral groups are organized first and foremost to help members generate leads and business through cross referral.
Every small business owner and professional should belong to a leads group or referral group.